A clever ad campaign to tell people who you are and what you do can be developed by any agency, including ours. Yet in today’s increasingly complex communications landscape, Brand Management requires a more strategic and collaborative approach,- understanding that your position is both public and political. In other words, no matter your industry, Brand Management is vital to your success.
Identify your current position within the marketplace
Set primary goals for general branding awareness
Develop a compelling brand that will bring you to the forefront of the market
Determine benchmarks to measure the return on your marketing investment
Create a compelling creative campaign that is strategic and cost effective
The Latest at CoNecs
May 2017 / ON THE MOVE
Jaime Molera, Partner, was recently named one of the top go-to people for education in Arizona by the Phoenix Business Journal. Lorna Romero, Vice President of Public Relations and Policy, was recently named to the Board of Directors for Teach for America. Lisa Urias, Managing Partner, was recently appointed to the boards of both Greater Phoenix Leadership...